Thursday, September 5, 2019
Presentation Of Iago In Othello English Literature Essay
Presentation Of Iago In Othello English Literature Essay The plot of the play Othello is that the Moorish soldier Othello and a young Venetian lady Desdemona secretly marry. Her father isnt happy by this secret ceremony and warns Othello that if she can deceive her own father she might some day do the same to him. Iago later uses Desdemona against Othello in the play. He does this because he is jealous of Othello who became promoted to the job he feels he should have got. To complete this plot of his, he speaks many lies and proceeds in many incidents to convince Othello that Desdemona is being disloyal to him by having an affair with another man-Cassio. In Act 1 Scene 2 Iago starts off speaking to Othello. He is trying to gain his trust by telling Othello all the things he has done wrong and all of his regrets. He speaks about him being with Desdemona and then he goes onto saying that he thinks she is betraying him. Iago is trying to make Othello suspect Desdemona for being unfaithful to him and gives Othello images he can picture in his head (which then relates back to when Othello saw Desdemona and Cassio dancing together). Cassio then walks in, this makes Iagos plan go even better for him even though it wasnt what he planned to happen. Cassio comes in asking Othello to go to Cyprus because the duke would like to have an appearance from him. Iago then says that Othello cannot go because he is married. Shakespeare has done this so Iago can make it look like Cassio is trying to send Othello away so he can be with Desdemona. In Act 1 Scene 3, Shakespeare has revealed Iagos entire plan. He is thinking aloud so the whole plot is revealed to us. It shows that Iago wants revenge on Othello because when he is speaking to Roderigo he says: I hate the Moor; Let us be conjunctive in our revenge against him. Then later in the scene he reveals his plan, saying that Desdemona is the love of his life and that she is his only weakness. So if she is made to seem that she is sleeping with Cassio then he will go to Iago and tell him he was right all along and thank him for realising it. If Iagos plan went to how he wanted, then this would mean that out of gratefulness for realising what he couldnt see, Othello would then do anything to repay him. In Act 2 Scene 1 Iago is again alone with Roderigo, they are speaking about Desdemona, and because Roderigo is so madly in love with her, Iago can still use this to his advantage. In this scene, Iago says first, I must tell thee this Desdemona is directly in love with him. Shakespeare is still showing how Iago can make things sound and how he can use the people he is manipulating. Iago then moves on to Othello and tries to gain his trust. He is trying to get Othello to trust him so he will later believe him about Desdemona sleeping with Cassio. In Act 2 Scene 3 Iago is with Cassio and Iago is trying to get Cassio drunk so he can make Cassio make stupid mistakes so his plan will be more convincing. Iago says If I can fasten but one cup upon him, with that which he hath drunk to-night already, hell be as full of quarrel and offence as my young mistress dog. Shakespeare has presented Iago in this way because he is discreetly making Cassio drink without him taking any notice of what he is doing. Iago has now given Cassio many cups of wine and Cassio becomes aggressive towards Montano, Iago then tells Roderigo to go and report to Othello of Cassios state, this is so Othello will loose all trust in Cassio for becoming so rowdy. Cassio says to Othello I pray you, pardon me; I cannot speak Othello now thinks that now he cannot trust him because he is easily persuaded. He now trusts Iago more because he was the one who supposedly stopped him getting out of control. Later in the scene, Iago is with Cassio, and Cassio is feeling like his life is a mess. Iago tells him to go and see Desdemona because she can sort out his life. Cassio has obviously gained Iagos trust because he takes his advice and goes to see her. He is desperate to sort his life out and will do anything to get it back in order. William Shakespeare has portrayed Iago as a scheming person who will do anything in order out of spite and jealousy. Iagos character can gain any persons trust in such a discreet way, he can give them advice and they will take it. This is why Iagos plan goes right because everyone believes him until last minute when it is too late to change things. The audience is prepared for Iagos character because you see his evil side, especially when he speaks his plan out aloud to the audience at the end of Act 1 Scene 3; he announces his jealousy and hate for Othello which makes you prepared for the ending.
Wednesday, September 4, 2019
Translations depicts the cultural take over of Ireland by the British E
Translations depicts the cultural take over of Ireland by the British Empire, yet it cannot be said to be simply pro-Irish.ââ¬â¢ Consider this comment. English Literature Coursework- ââ¬ËTranslations depicts the cultural take over of Ireland by the British Empire, yet it cannot be said to be simply pro-Irish.ââ¬â¢ Consider this comment on the play. The Cultural take over of Ireland by the British Empire is a central issue in Translations. Friel examines this issue by describing the effects that certain changes have on individual characters; Irish and English. One may think a play with this issue could not help being biased towards the Irish. However, Friel ââ¬Ëdid not wish to write a play about Irish peasants being suppressed by English sappers.ââ¬â¢ In order to ascertain whether he achieves this, we should look to his often complex characters and how they develop throughout the play. and so we must look at individual characters, as Friel does, to see whether this play is pro-Irish or not. Let us take Hugh Oââ¬â¢Donnell as the first example. Hugh is portrayed as an intellectual character. He has a wide knowledge of languages and uses a sophisticated choice of words. For instance, when he describes the Irish language he explains that certain other cultures ââ¬Ëexpend on their vocabularies and syntax acquisitive energies and ostentations.ââ¬â¢ This is definitely a positive characteristic and can be contrasted to Lancey and Yollandââ¬â¢s ignorance. This can be seen when Lancey misunderstands the Latin statement ââ¬Ënonne Latine loquiturââ¬â¢ and tells Jimmy ââ¬ËI do not speak Gaelic sirââ¬â¢, making it obvious that he does not speak Latin either. However, when Hugh ââ¬Ëpours himself another drinkââ¬â¢ and his alcohol addiction is apparent the stereotyp... ...land, once again, to represent the attempt of joining two cultures together by his relationship with Maire. However, this joining is doomed to fail just like the coupleââ¬â¢s relationship is as, even though Maire and Yolland celebrate what they love about each otherââ¬â¢s cultures, thus ignoring their differences, there is still a failure to communicate. This can be seen when Yolland and Maire are having a ââ¬Ëconversationââ¬â¢ with each other, even though neither speaks the others language, and Yolland explains ââ¬ËIââ¬â¢m not going to leave hereââ¬â¢, while Maire pleads ââ¬ËTake me away with you Georgeââ¬â¢. This represents the inability for all the characters to communicate which results in the supposed death of Yolland. This English soldier is therefore seen as a victim and his questionable murderer appears to be the Irish Manus; although Friel leaves us to decide this for ourselves.
Tuesday, September 3, 2019
Ruling Ideologies :: essays research papers
Core Studies 3 Casilda Adames Take-Home Exam November 16, 1999 The ruling ideology dealing with welfare is a negative view among the majority of Americans. It states that welfare recipients are lazy people who have lots of children and collect checks for a long period of time. This statement is believed mostly among higher-class people because they feel that if they can work hard for their money, welfare recipients can do the same, and not live off other peopleââ¬â¢s money. Charles Murray supports the statement ââ¬Å"welfare policies encourage poor women to have more childrenâ⬠in one of his books, but is proven wrong by careful studies and demographics. It has been studied that welfare has almost no effect on bearing children. These studies show that younger women are more likely to be poor and their poverty makes their children poor. American adults by far are more unequal in wealth and income than any other industrial society as well as the declining incomes of young men since the mid-1970s. Many young men cannot afford to keep their children out of poverty or decide not to the handle the duties or responsibilities of marriage, leaving young mothers and children even poorer, leading them to depend on welfare. According to a New York Times article dated 2/29/92, there are fewer children receiving assistance from welfare and are not just being lazy but and collecting checks, but actually getting off welfare. This ruling ideology that most of the American society supports leads to the lack of wide political support and budget-cutting of means-tested programs. These mean-tested programs are available only to those people who can prove that they are poor. Only Social Security and Medicare, both Universal programs, have largely survived cutbacks in recent years because it is widely accepted throughout the American society. The reason it is accepted in the American society is that everybody contributes to social security and everybody benefits from it. As stated before many people in the American society do not want to support the welfare people because they are perceived to be lazy bums, who just collect checks and have lost of children, which persuades peopleââ¬â¢s attitudes to not support these means-tested programs including welfare. AFDC has been repeatedly cut and will continue to decline as long as federal governments transfer responsibility for welfare to state governments which aids the Americanââ¬â¢s ideology that help to the poor must be ââ¬Å"limited, conditional and unpleasantâ⬠so that people get off welfare and acquire jobs.
Monday, September 2, 2019
Comparison of Northwest Airlines and American Airlines Essay -- Aviati
Comparison of Northwest Airlines and American Airlines Globalization Globalization can be defined as ââ¬Å"making worldwide in scope or applicationâ⬠(1). In this comparison of the global corporate culture of Northwest Airlines and American Airlines several areas will be addressed. The strength of the global culture with-in the companies. The fit of the company to the global marketplace, and the adaptive ness or the empowerment of the employees will be examined and compared. Perhaps more important, than whether they currently have a global atmosphere, is whether they can improve or create this atmosphere. A comparison between the two airlines will be made on their mission statements, information dissemination, global-mindedness, career paths, and the use of cultural differences as an asset and if a worldwide training system is in place. A conclusion will then be made as to which corporation has the best organizational composition to compete in the global market. The strength of Northwest and Americansââ¬â¢ global culture can be compared by evaluating how well they ââ¬Å"facilitate performanceâ⬠(2,546). Both of the corporationââ¬â¢s employees, it may be argued, have the common goal of wanting their company to expand and continue to grow in the global market. It could also be argued that the companies differ, in significant ways, when it comes to the motivating effect this common goal has. Northwest seems to be better motivated in obtaining this goal. Examples of this motivated corporate culture are illustrated by the fact that they were ââ¬Å"pioneers in global alliancesâ⬠(3) and in the fact that they have committed major investments, in the form of hub cities, in both Tokyo and Amsterdam. American, on the other hand, does not seem to be as motivated by the goal of expansion in the global market. Although they have alliances with several international carriers, the number of alliances is not as large as Northwestââ¬â ¢s. The recent acquisition of TWA, by American (4), may help to expand their global culture, due to the greater foothold this acquired asset has in the global market. In addition the financial investment that Northwest has shown in the global market is lacking in American. The only hub, questionably, outside of the U.S. is in San Juan, Puerto Rico (4). American seems to concentrate its strength inside the U.S., which may have a stifling effect on globaliza... ...y increases, all of which are received positively by employees. Whenever possible, managers should select technology that increases workersââ¬â¢ skill requirements. Providing effective training about ways to use the new technology is essential. Training helps employees perceive that they control the technology rather than being controlled by it. The training should be designed to match workersââ¬â¢ needs, and it should increase the workersââ¬â¢ sense of mastery of the new technology. Mangers face a substantial challenge in leading organizations to adopt new technologies more humanely and effectively. Technological changes are essential for earnings growth and for expanded employment opportunities. The adoption of new technologies is critical determinant of American and Northwest Airlines in the global marketplace. Works Cited 1. Merriam - Webster Dictionary. www. M-W.com . ââ¬ËGlobalizationââ¬â¢ 2. Debra L. Nelson & James Campbell Quick. (2003). Organizational Behavior, Fourth Edition. Thomson. Pages 539 - 559 3. Northwest Airlines. www. NWA.com . Company Overview 4. American Airlines . www. AMRcorp.com . AMR Corporate Information
Sunday, September 1, 2019
Legality and Ethicality of Financial Reporting Essay
As the case of Excello Telecommunications is reviewed it can be seen that the CFO was facing financial difficulties due to increased competition. In 2010 the earnings estimate was not going to be met and this would have affected the bonuses, stock options, and the share prices of the Excello stocks. After discovering a large sale that was pending until the shipment could be made for the following year the CFO asked the company controller to find a way to capitalize on the sale in the current year so that the budget shortfall could be met. The only way to accomplish the task was to work around the rules of accounting. The intent to find a way around the rules presents possible legal issues. This case can be evaluated by the Sarbanes-Oxley Act and the AICPA and we look at the financial reporting standards and ethics involved. The CFO of Excello, Terry Reed, discovered that the company made a sale of $1.2 million dollars on December 20, 2010 but it could not be recorded until January 11, 2011 because the purchasing companyââ¬â¢s warehouse capacity could not accommodate the equipment. After this discovery Reed determined that the monetary shortfall for 2010 could be solved if the company could record the sale for 2010 instead of in 2011. The Controller, Marty Fuller, for the company approached the accounting department and there were three possible ways found to work around the dilemma. The first was to transfer the product to an off-site warehouse that was owned by Excello by December 31 and hold it there until January 11 when it could be shipped to the purchaser. The second would be to transfer the product to the purchaser by December 31 and offer a full refund upon return. The third option is to offer a ten percent discount to the purchaser if they accept the product by December 31. In reviewing this case it can be seen that there are legal issues that are involved. The controller of the company is fully aware of the rules of accounting and is willing to work around them at the request of the CFO practicing earning management in an effort to achieve the company financial goal. Excello cannot legally report the income of the $1.2 million dollar sale in 2010 due to the fact that it will not be shipped until 2011. If the sale is recorded the way the CFO wants it to appear the company would be artificially inflating the profits for the year 2010. If the sale is recorded in 2010 it will be overstated earnings and will violate the GAAP for revenue recognition. The revenue recognition rule is stated so that the goods are to be delivered to the buyer beforeà revenue can be recorded. Falsely reporting this will artificially inflate the revenue and is deceiving to the shareholders. The Sarbanes-Oxley Act (SOX) was designed so that it could regulate the rules and regulat ions and appropriately guide companies in reporting their financial statements and performing audits. The CFO for Excello decided to use earning management practices and falsely inflate the financial statement from 2010 in order to meet the earnings estimate it and in doing so breached Section 302 of the SOX codes. Section 302 of the SOX is the Corporate Responsibility for Financial Reports and states ââ¬Å"This section requires the certification of periodic reports filed with the SEC by the CEO and CFO of public companies. (Mintz & Morris, 2011)â⬠The reports that will be filed by Excello for the 2010 year with the SEC will contain false information and in doing so will violate the code. The goal of the SEC is to protect activities and interests of investors, lenders, and companies. The artificial inflation for earned revenue in 2010 by Excello causes risks to the investors, lenders, and shareholders as it is fraudulent information that is reported and is an unethical practice. The unethical financial reporting that Excello considered in this case goes against the AICPA Code o f Professional Conduct. The AICPA holds Certified Professional Accountants to a high ethical standard. As the Excello Company reports revenue prematurely it violates several of the principles that the AICPA is built on. The reasoning of the decision to prematurely record $1.2 million dollars was based on bonuses, stock, and shareholders and was not done in the interest of the public. This decision could have affected the integrity of the company as the trust to the public, clients, and lenders would be broken. The decision to artificially inflate the profits for the year 2010 proves to be unethical in the terms of the AICPA. Putting the bonuses, stock options, and the share prices ahead of the public interest is unethical behavior and unaccepted by the AICPA, GAAP, or SEC. The accounting department for Excello came up with three ways that the rules of the GAAP could be bent in order to accommodate recording profits earlier than appropriate. The first was to ship to an offsite warehouse owned by Excello by D ecember 31, 2010 and ship it again on the requested January 11, 2011 date. The second was to transfer the product to the buyer by December 31 and offer a full refund if retuned to Excello. The third option was to offer the buyer a ten percent discount to take theà product by December 31, 2010. Of the three options the best alternative seems to be offering a discount if the customer takes the product by December 31, 2010. Giving discounts to a buyer is not an uncommon practice and is not an illegal practice that is defined by the GAAP or the SEC. If the product is delivered to the buyer by the December 31, 2010 deadline the sale will be legitimate and the $1.2 million dollars can be appropriately recorded in 2010. Transferring the product to the buyer before January in order to make the earnings estimate and procure the bonuses and stock options is not the most ethical reason but does not appear to be illegal. The CFO of the company asked the controller to find a way around the GAAP regulations in order to record a large sale by the end of the 2010 year that would have been otherwise legally recorded in 2011. After reviewing the GAAP regulations it is seen that recording a sale before the buyer takes ownership is a fraudulent recognition of profit. The process of recording and recognizing revenue before it is actually due is illegal in the eyes of the SEC. This artificial inflation of profits can affect the public and investors in the company. The unethical behavior of fraudulent profit recording goes against the AICPA Code of Professional Conduct as well because it puts the company ahead of the public interest. There were three options given by the accounting department to solve the issue of the year-end profit earnings. Of the three options presented, the third was to offer a discount in order for the customer to take delivery of the product by the deadline allowing for profits to be recorded legally. It is understandable that a company needs to make the earnings estimate, however it should be done legally and no CFO or CPA should consider bending the rules set forth by the GAAP. The idea of trying to work around the rules and guidelines set forth by the GAAP is unethical behavior. References Mintz, S. M., & Morris, R. E. (2011). Ethical Obligations and decision making in accounting (2nd ed.). New York, NY: McGraw-Hill/Irwin.
Saturday, August 31, 2019
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Live, Laugh, Crush Infatuation can be defined as ââ¬Å"puppy loveâ⬠or ââ¬Å"the temporary love of an adolescentâ⬠(Word Net). Therefore, this concludes that many adolescent relationships are short-lived. For instance, William Shakespeareââ¬â¢s Romeo and Juliet is frequently called a true love story, but really, the two protagonists, Romeo and Juliet are merely infatuated. First, in most relationships, true love takes time to develop, and Romeo and Juliet only know each other for a couple of days when they decide to marry. Furthermore, Romeo and Juliet constantly refer to each otherââ¬â¢s looks, rather than to their true personality, which is a clear sign that they are simply infatuated. Finally, Romeo and Juliet are too young and naive for their bond to be true love. Indubitably, Romeo and Julietââ¬â¢s relationship is not true love, but just infatuation. To commence, in most cases, true love takes time to fully develop. However, Romeo and Juliet only know each other for a couple of days when they decide to marry. ââ¬Å"It is too rash, too unadvised, too sudden, too like the lightning,â⬠(2. . 118-119) for their love to be true. Because Romeo and Juliet only know each other for a couple days, their relationship is not developed enough to call it true love. If Romeo and Juliet would slow down a bit and actually give some time for their bond to grow, it would give Romeo and Juliet a chance to get to know each other better, so their love would be genuine. Additionally, Romeo and Julietââ¬â¢ s bond does not grow enough to call it true love because right after Romeo sleeps with Juliet, he completely disappears and brings their relationship to a halt. If Romeo was really in love with Juliet, he would ââ¬Å"let [himself] be taââ¬â¢en, let [himself] be put to deathâ⬠instead of completely isolating her. Their relationship can not evolve into true love if Romeo and Juliet are separated for a long time, so therefore their ââ¬Å"loveâ⬠is only infatuation. Lastly, Romeo is just dumped by Rosaline the same day he meets Juliet. Since ââ¬Å"Rosaline, that [Romeo] didst love so dear, [is] so soon forsakenâ⬠(2. 3. 66-67), it does not give Romeo enough time to fully recover from being hurt. Thus, there is not enough time for Romeo and Juliet to fully develop their relationship because he is still grieving over his loss of Rosaline. Clearly, Romeo and Juliet did not have enough time to expand their relationship, so for this reason, Romeo and Juliet are only infatuated. The second reason why Romeo and Juliet are purely infatuated is because they constantly refer to each otherââ¬â¢s appearance, instead of their true personality. Initially, when Romeo first sees Juliet, he immediately starts rambling on about how he ââ¬Å"neââ¬â¢er saw true beauty till this nightâ⬠(1. 5. 3) instead of talking to Juliet and learning about her personality. Romeo and Juliet are not really in love if they only talk about how beautiful the other person is. If they would actually take the time to learn new things about each other so they can develop their bond, their relationship would actually be true love. Moreover, Juliet is no different from Romeo since she also talks grandly of Romeoââ¬â¢s beauty. When Romeo kills Tybalt, Juliet calls him ââ¬Å"[a] serpent heart, hid with a flowering face! â⬠(3. 2. 73). Even though Romeo kills her own cousin, Juliet still refers to Romeoââ¬â¢s handsomeness, instead of grieving over Tybalt. This shows that Juliet also bases her bond a 3 with Romeo on his appearance, especially since in this case, Romeo just kills her cousin. Lastly, even when Juliet is laying in the tomb, apparently dead, Romeo still refers to Julietââ¬â¢s beauty, asking her ââ¬Å"why art [she] yet so fair? â⬠(5. 3. 102). In Romeoââ¬â¢s last moments with Juliet, he is blinded by Julietââ¬â¢s beauty, even though she is said to be dead. This clearly shows Romeoââ¬â¢s infatuation for Juliet since he wastes his last moments with Juliet to talk about her beauty. Evidently, since the couple bases their ââ¬Å"loveâ⬠on looks, their relationship is merely infatuation. The last reason why Romeo and Juliet are merely infatuated is because they are so young and naive. First, Juliet ââ¬Å"is not [even] fourteen [yet]â⬠(1. 3. 15), when she marries Romeo and fully devotes herself to him. Romeo and Julietââ¬â¢s relationship can be called ââ¬Å"puppy loveâ⬠(WordNet Search 3. 0), since they are only adolescents. Also, Romeo and Juliet can not say that they are truly in love because they are very inexperienced when it comes to love. Secondly, Romeo is only a couple of years older than Juliet, so his affection for Juliet is just ââ¬Å"the temporary love of an adolescentâ⬠(WordNet Search 3. ). He even admits to Friar Laurence when he is banished from Verona, that ââ¬Å"wert [Friar Laurence] as young as [Romeo], [with] Juliet [as his] loveâ⬠¦then mightst thou speakâ⬠(3. 3. 65-68) Romeo is a very young teenager and therefore, his relationship with Juliet is just infatuation. Thirdly, Romeo and Juliet are young and naive becaus e after they spend a night together and Romeo has to leave, they are confident that they will see each other again. Romeo ââ¬Å"doubts it notâ⬠(3. 5. 52) and acts very naively since he knows he is banished, but he still thinks he will see Juliet again. Romeo and Juliet think they know all about love, but in truth, they do not, since they are simply teenagers. Romeo and Julietââ¬â¢s naivety is a reason why they are simply infatuated because it shows how young and inexperienced they are. Seemingly, Romeo and Juliet are simply two young and naive adolescents that are only infatuated. It would seem that Romeo and Juliet should be called a love story since it is a play about two young lovers who ââ¬Å"fall in loveâ⬠at first sight. However, it is the complete opposite. Primarily, there is not enough time for Romeo and Julietââ¬â¢s relationship to develop into true love, so therefore it is just infatuation. Furthermore, Romeo and Juliet constantly refer to each otherââ¬â¢s appearances instead of their true personality, which is a clear sign that they are only infatuated. Finally, Romeo and Juliet are only naive adolescents who have not really experienced true love. Hence, their relationship is degraded to infatuation. In conclusion, it is very interesting why some readers call Romeo and Juliet a love story, since it really is not. If Shakespeare gave Romeo and Juliet more time to develop their relationship, maybe more readers would be convinced that Romeo and Juliet is a true love story.
Friday, August 30, 2019
Pop Art and Mass Media Essay
Alloway views pop art as a form of tool that was used to break the hegemony of elitist aesthetic standards that had been set over the years and that had defined art. In a sense, pop art could be seen as a democratization of art just as in the area of governance the advent of democracy in modern society broke the power of absoluteness wielded by the monarchy and its aristocracy. Alloway is of the opinion that though population explosion and the industrial revolution in Europe during the era of the Enlightenment had a seismic effect in transforming society, this transformation had been lacking in the field of art as traditional ideas still persisted. In effect these traditional ideas became a limitation on the development of art. Consequently, having pastoral and elitist conceptions about art prevents an art critic, for instance, from appreciating art forms emanating from the mass media. The mass media and pop art present an artistic relationship where themes and expressions of pop art are easily discerned as offshoots of the mass media. Andy Warholââ¬â¢s John Wayne Silkscreen ââ¬â 1986 (figure 1 beneath) is a typical example of artistic expression based on a popular theme/personality in the mass media. Again Andy Warholââ¬â¢s Triple Elvis ââ¬â 1963 (figure 2 beneath) shows the intersection between mass media and pop art. In both the John Wayne Silkscreen and the Triple Elvis, popular personalities in the movies (and in popular music i. e. ith regards to Elvis) patronized by the masses are depicted holding guns in typical Western movie fashion. The persistence of pop art that draws its themes and expressions from the urban instead of the conventional and pastoral, and from the mass media/popular urban culture as against the artistic standards of the minority elite, signifies the demise of elitist definitions and standizations of art. The process of change in the fine arts as compared to the mass arts is however mitigated due to the fact that the fine arts have traditionally been invested with the ââ¬Ëdutyââ¬â¢ of being the repositories of cherished societal values. Thus change or acceptance of change in the expression of the fine arts comes with the added hurdle of having to deal with time-bound values. The mass arts on the other hand are easily adaptable and readily responsive to technological changes. Advances in electronics have for instance changed the cinemas, TV and radio in the way they films, serials and programmes are presented to the audience in a way that appeals to them as consumers. These technological advances spur on consumer centric presentations in the mass arts. The advent colour in cinema and TV for can be seen being replicated in mass printed glossy colour magazines. The ability of the mass arts to also depict fantasy in a way that appeals to audiences can be seen being depicted in popular comic art for example. Just like the examples of John Wayne and Elvis given above, the focus on heroes and personalities (some of them sex symbols) are fantasies in the mass media that audiences readily identify with and these consumer centred fantasies depicted in art become a continuum from the mass media.
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